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What Does Earth Day Have To With Social Media?

What Does Earth Day Have To With Social Media?

by Shelley Webb | Apr 20, 2021 | Content, Social Media Strategy

This Thursday, April 22, we celebrate Earth Day, the anniversary of what many people consider to be the beginning of environmental awareness. The first Earth Day took place on April 22nd, 1970. I remember it well because we walked to school in order not to use the gas...
11 Quick Tips For Double-Tap Worthy Instagram Photos

11 Quick Tips For Double-Tap Worthy Instagram Photos

by Shelley Webb | Mar 10, 2021 | Instragram

As the Instagram platform becomes even more popular and more photos are being shared, it’s becoming increasingly difficult to stand out amidst all the great images.  If you want some extra attention, you may need to step up your game.  Here are11 tips to ensure that...
How to Optimize Your Website to Get a Lower Bounce Rate

How to Optimize Your Website to Get a Lower Bounce Rate

by Shelley Webb | Feb 9, 2021 | Content, Search Engine Optimization

This is a guest article by Corinna Rake of Online Empowerment and was reposted with permission by the author. Bounce rate. It’s one of those website terms that kinda makes sense, but you may be wondering what it *actually* means – and why you should care. Let’s give...
11 Easy Ways to Get Sign-ups for Your Email List

11 Easy Ways to Get Sign-ups for Your Email List

by Shelley Webb | Jan 25, 2021 | Email Marketing, Social Media Strategy

Social media is a rented space. You can easily lose your account by violating the rules or by being hacked. A platform could no longer consider itself viable (or they could be in a war with Apple which is currently happening with Facebook) and could shut down so...
17 Ideas to Help Create Content for our Social Media

17 Ideas to Help Create Content for our Social Media

by Shelley Webb | Jan 22, 2021 | Content, Social Media Strategy

Sometimes it’s difficult to come up with good content on a consistent basis. If you’re in a rut, here are some ideas that may spark some interest. Plan out your content to educate your readers that you’re not JUST here to entertain, but that you have items or services...
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